What Is Interactive Marketing? [Types & Examples]

What Is Interactive Marketing?

Some Important Statistics

Benefits of Interactive Marketing

1. Improves Brand Loyalty

2. Increases Sales

3. Helps in Personalization

4. Boosts Consumer Engagement

Types of Interactive Marketing

1. Interactive Quizzes

2. Polls

3. Calculators

4. Surveys

5. Giveaways & Contests

6. Interactive Email Marketing

7. Interactive Videos

Few Examples of Interactive Marketing

1. Coca-cola

2. Alexa (Amazon)

3. Heineken

4. Knorr



1. What is the goal of interactive marketing?

2. Is digital marketing interactive?

3. How do I make my social media interactive?



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